An imaginary e-commerce experience with a maximalist vibe, putting the classic Gucci Ace in the hands of video artists from all over the world to create a series of films focussing on ASMR in order to bring the iconic sneaker to life.
An imaginary e-commerce experience with a maximalist vibe, putting the classic Gucci Ace in the hands of video artists from all over the world to create a series of films focussing on ASMR in order to bring the iconic sneaker to life.
GUCCI
24HOUR
ACE
Creative Direction
Agency — Low
An imaginary e-commerce experience with a maximalist vibe, putting the classic Gucci Ace in the hands of video artists from all over the world to create a series of films focussing on ASMR in order to bring the iconic sneaker to life.
